THE IMPACT OF ORGANIZATIONAL CULTURE AND WORK MOTIVATION ON EMPLOYEE PERFORMANCE: THE MEDIATING ROLE OF ORGANIZATIONAL CITIZENSHIP BEHAVIOR IN COMMUNITY-BASED ECOTOURISM
Keywords:
Organizational Culture, Work Motivation, Organizational Citizenship Behavior (OCB), Employee Performance, Ecotourism SustainabilityAbstract
This study explores the interplay between organizational culture, work motivation, and organizational citizenship behavior (OCB) in shaping employee performance within community-based ecotourism at Clungup Mangrove Conservation (CMC). The findings highlight that a strong, value-aligned organizational culture fosters voluntary and pro-conservation behaviors among employees. Motivation acts as a crucial mediating factor, translating cultural values into tangible actions supporting conservation and service excellence. OCB serves as a vital bridge, enabling employees to go beyond formal roles, thereby enhancing both performance and sustainability outcomes. The research underscores the importance of holistic strategies that integrate cultural reinforcement, motivational enhancement, and encouragement of discretionary behaviors to achieve sustainable ecotourism performance. These insights contribute to the theoretical and practical understanding of human resource management in conservation-oriented organizations and emphasize the significance of cultivating a shared organizational ethos to promote behavioral commitment and community engagement.
Downloads
References
Anwar, A. A. (2023). Pengaruh disiplin kerja, budaya organisasi dan pengembangan karir terhadap kinerja PNS Inspektorat Provinsi Sulawesi Barat. Sparkling Journal of Management (SJM), 5(1), 1–12.
Anwar, A. A., & Ahmadi, A. (2021). Manajemen sumber daya manusia. Bandung: Pustaka Setia.
Anwar, M. C., & Ahmadi, S. (2021). Pengaruh Organizational Citizenship Behavior dan motivasi kerja terhadap kinerja karyawan dengan kepuasan kerja sebagai variabel intervening. Prosiding Manajerial dan Kewirausahaan, 5(1), 112–124.
Astry, G. R., Natsir, M., & Sumarsono, T. G. (2023). The influence of organizational culture and work motivation on employee performance through organizational citizenship behavior at Hotel Sahid Montana in Malang City. Indonesian Journal of Business Analytics, 3(5), 83–96. https://doi.org/10.55927/ijba.v3i5.5718
Boke, R., & Nalla, S. (2011). Organizational culture and performance: A comprehensive study. New York: Wiley & Sons.
Budi, R., & Amalia, S. (2022). Pengaruh budaya organisasi terhadap kinerja karyawan di PT. XYZ. Jurnal Ilmiah Ekonomi dan Bisnis, 9(4), 112–120.
Campbell, J. P., McCloy, R. A., Oppler, S. H., & Sager, C. E. (1990). A theory of performance. In N. Schmitt & W. C. Borman (Eds.), Personnel selection in organizations (pp. 35–70). San Francisco: Jossey-Bass.
Feri, S., Rahmat, A., & Supeno, B. (2020). Pengaruh motivasi, gaya kepemimpinan transformasional, dan budaya organisasi terhadap kinerja karyawan melalui kepuasan kerja sebagai variabel intervening. INOBIS: Jurnal Inovasi Bisnis dan Manajemen Indonesia, 4(1), 34–45.
Hamzah, M. N., Nasir, M., & Muliyadi, H. (2024). Importance of work motivation and the culture of the company to improve organizational citizenship behavior. MIX: Jurnal Ilmiah Manajemen, 14(1), 88–101. https://publikasi.mercubuana.ac.id/index.php/Jurnal_Mix/article/view/15083
Halimah, L. (2023). Pengaruh motivasi kerja terhadap kinerja karyawan pada sektor perbankan. Jurnal Riset Manajemen, 12(1), 23–31.
Hartanto, B. (2022). Pengaruh kepemimpinan terhadap kinerja karyawan di PT. ABC. Jurnal Ilmiah Manajemen, 8(2), 67–75.
Herzberg, F. (1966). Work and the nature of man. Cleveland: World Publishing Company.
Isnani, I. K., & Widiartanto. (2018). The effect of organizational citizenship behavior (OCB) on employee performance with self-efficacy as a moderating variable. Diponegoro Journal of Social and Political Studies, 1–10.
Kreitner, R., & Kinicki, A. (2013). Organizational behavior (10th ed.). New York: McGraw-Hill Education.
Kurniawan, E. (2021). Pengaruh budaya organisasi dan lingkungan kerja terhadap kinerja karyawan. Iqtishodiyah: Jurnal Ekonomi dan Bisnis Islam, 7(2), 142–152.
Mangkunegara, A. P., & Rivai, V. (2023). Manajemen sumber daya manusia perusahaan. Bandung: Remaja Rosdakarya.
Maslow, A. H. (1954). Motivation and personality. New York: Harper & Row.
Meyta, D. (2011). The impact of organizational culture on employee motivation and performance. Journal of Management Science, 3(1), 123–135.
Nathaniel, J. (2023). Pengaruh motivasi dan organizational citizenship behavior terhadap kinerja karyawan dengan lingkungan kerja sebagai variabel moderasi (Studi pada trend remote working). Jurnal Manajemen, 7(2), 55–70.
Organ, D. W. (1988). Organizational citizenship behavior: The good soldier syndrome. Lexington, MA: Lexington Books.
Permana, A. F., Suryadi, S., & Haryanto, A. T. (2019). Pengaruh budaya organisasi, gaya kepemimpinan transformasional, dan komitmen organisasi terhadap kinerja karyawan dengan OCB sebagai variabel intervening. Jurnal Ilmiah Ekonomi dan Bisnis, 6(1), 77–90.
Podsakoff, P. M., MacKenzie, S. B., Paine, J. B., & Bachrach, D. G. (2000). Organizational citizenship behaviors: A critical review of the theoretical and empirical literature and suggestions for future research. Journal of Management, 26(3), 513–563.
Purnama, I. G. A., & Saputra, I. M. (2022). Pengaruh motivasi dan disiplin kerja terhadap kinerja karyawan pada PT. BPRS Amanah Ummah kantor pusat di Bogor. Jurnal Ilmiah PERKUSI, 3(1), 42–50.
Putra, I. K. G. K. S., & Devi, N. P. A. (2020). Pengaruh motivasi kerja terhadap kinerja karyawan pada PT. XYZ. Jurnal Manajemen Indonesia, 10(1), 45–53.
Robbins, S. P. (2006). Organizational behavior (11th ed.). Upper Saddle River, NJ: Prentice Hall.
Schein, E. H. (2010). Organizational culture and leadership (4th ed.). San Francisco: Jossey-Bass.
Setiawan, A., & Agustina, M. T. (2024). Pengaruh budaya organisasi terhadap kinerja karyawan pada PT Bina San Prima. Jurnal Paedagogy, 11(1), 44–52.
Suryani, N. K., Supartha, W. G., Saraswaty, A. N., & Wendikasari, L. A. C. (2025). The influence of work motivation and organizational citizenship behavior on employee performance in the Rural Bank (BPR) in Bali, Indonesia. Jurnal Manajemen Teknologi, 24(1), Article 4. https://doi.org/10.12695/jmt.2025.24.1.4
Vroom, V. H. (1964). Work and motivation. New York: Wiley.
Wahyudi, I. (2023). The influence of organizational culture and work motivation on employee performance: A case study in educational institutions. Journal of Business and Social Studies, 5(2), 105–118.
Widyastuti, N., & Palupiningdyah, P. (2015). Pengaruh kepuasan kerja terhadap kinerja karyawan dengan organizational citizenship behavior sebagai variabel intervening. Management Analysis Journal, 4(1), 22–34.
Wijaya, D. (2023). Pengaruh kepuasan kerja terhadap organizational citizenship behavior dengan komitmen organisasi sebagai variabel intervening. Performa: Media Ilmiah Teknik Industri, 18(2), 122–138.
Yuliana, S., & Widodo, A. (2021). Pengaruh budaya organisasi terhadap kinerja karyawan di perusahaan manufaktur. Jurnal Ekonomi dan Bisnis, 15(3), 89–97.
